TD Bank

At the Equip Exposition, TD Bank and TD Retail Card Services presented a visually striking booth that showcased transitions through key selling seasons with dynamic visuals of machinery and shifting environments. Developed in partnership with our friends at Ingenuity Design, we helped to produce the booth’s centerpiece, a prominent corner-wrapped LED screen, measuring 3072 x 576 pixels, designed to captivate attention and demonstrate TD RCS’s year-round support for businesses.

This technique (now dubbed “Anamorphic Animations”), presented visitors to the booth a series of scenes which, when viewed from just the right area, were an optical illusion of these activities – which you could almost reach out and touch. No special equipment needed here, just good old-school visual trickery.