The project

Atomic Kid had the privilege to help introduce Highlights Learning Workbooks to parents and children looking to bring the “magic” of Highlights to at-home learning.

Finished video featured in-store and online through social.




Script, Location, Casting, Production, Editing, Animation


Illustrator, Photoshop, Cinema 4D, After Effects, Premiere Pro

Color palette

Highlights branding provides a vast rainbow of colors at our disposal





Virtual Books

To get the lighting and books to look just right, we chose to re-create them in 3D. The provided the added benefit of being more selective with the “table” surface as well as compositing in of virtual elements.


We couldn’t have asked for a more fun project, which we brought to life through a combination of full live action and 2D/3D compositing of some fantastic Highlights illustration in post-production.


A critical step in any project, we blocked out each of the major camera setups to aid in both the live-action component as well as aligning the post production effort.